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Create a Campaign
From the My Partnerships page click Create Campaign. This will open the Campaign Manager.
You'll have a separate campaign manager for every giveaway you create, and will use this tool to edit and manage all your campaigns.
Enter your Basics
The first thing you'll see is the Basics tab.
The info you fill out here will be seen by any brands you invite to join you as a campaign partner. It will not be seen by people who enter your giveaway.
Not 100% sure about the details? No sweat! You can edit this at any time.
In this section, we'll establish the key basic components of your campaign so you can market it to and communicate easily with potential partners.
After you open the Campaign Manager from your Dashboard, the first tab you’ll see is the Campaign Basics tab.
If you're creating a campaign, you'll be able to edit this section. If you're participating in a campaign another brand is hosting, this section will be read-only.
Just like no building can be constructed without a foundation, no campaign can start without some essentials. Use your Basics page to include all of the information that potential partners will want to know about your campaign (and if you’re not sure, fear not – you can edit all this info at any time).
Campaign Name. Give your campaign a descriptive name that refers generally to your prizing. “Win a $1K Wellness Getaway!” or “Wine Country Tour for Two” are examples of effective titles.
Description. This line is a great place to brag a little about the prize you’ve secured, or what kinds of partners you are looking for. For example, something like “VIP Experience and Wine Tour for winner and a guest, includes dinner for 2 at a Michelin-starred restaurant” conveys the exciting prize and entices brands to join.
Industry. Use Industry tags to let other brands know which kind of industries you are open to working with on that campaign. For example, if you are running a health and wellness-themed campaign you can use the industry tags to let brands know you are looking for partners in the media, health, and food/beverage spaces.
Prizing. Describe your prize and its approximate value.
Start and End Dates. These dates can be moved around, but they help potential partners know when you would like to launch the campaign.
Decide if you'll accept Applications
Select whether you would like other brands on the platform to be able to join your campaign.
Make your campaign searchable in our Join Campaigns page so that potential partners can be aware of your campaign and apply to join. You have full discretion on selecting which brand applications you accept.
Aim for 5-7 partners. DojoMojo strongly suggests not having more than 7 partners, as having too many brands market to the same emails can hurt the quality of your new emails.
Want to keep it private? Just flip the toggle off.
That's it! Hit Next to continue building your campaign.
Creating campaigns is a feature open to Essential and Premium users. Upgrade in your Brand Settings to give it a try.
Want more info? Watch this video to learn more: