What's an ESP Integration?

With an ESP integration, each entry you collect goes to your ESP, instantly triggering an email.

Why should I use it?

Someone who has just entered your giveaway will have your logo fresh in their mind. This makes it easier to capture their attention and increases awareness of your brand.

The longer you wait, the staler your message becomes to a potential customer. Digging through a busy inbox, entrants may forget who you are and unsubscribe.

More importantly, uploading large lists into your ESP can make your ESP think you are buying lists to spam (yuck!). Uploading lists can lead to being flagged by your ESP and can result in deliverability issues.

Learn more about why ESP integration is so important.

Setting up your ESP Integration

To set up an Integration, click the Integrations tab on the Campaign Manager and select Email Provider.

1. Click on the Mailgun logo, which will prompt you to enter your username and password.
2. Enter your information and click Activate.

You're all set! Your settings will save for future campaigns - just be sure to update your list if you'd like to change what list your entries are sent to.