To create campaigns and partnerships, you'll need to connect with Brands. You can do this in a number of places on our platform.
There are three main ways to connect with brands, all via the Explore section:
- Brands - other brands looking for marketing partnerships - you can reach out and send them a message about your specific ideas, or just to connect generally.
- Campaigns - find sweepstakes looking for partners and apply to join them. Learn more about finding sweepstakes to join.
- Opportunities - explore other types of partnerships, like Content Exchanges or Dedicated Email Sales.
To navigate here, click Explore in the top Nav bar then click Brands.
You can either view Recommended brands, which are brands that DojoMojo displays based on what our algorithm thinks you'll fit well with based on list size, industry, and targeted demographics.
From the Explore Brands section, you can find specific brands to message directly to start a conversation. If you already know which brand you'd like to connect with, use the search bar at the top of the page to search for them by name.
If you don't see the brand you'd like to connect with, simply click Invite Brand to invite them to join DojoMojo.
You can also search through the thousands of brands on the DojoMojo platform for a larger sweep. We recommend using the filters on the right side to target brands that are compatible with your brand.
You'll want to work with those that have a similar list size, estimated entries, and industry. Be sure to find brands that complement your target demographic rather than overlap or conflict with it.
For example, a female skin care company would work well with a female fashion brand, but would likely overlap with a female-oriented makeup company as the latter would likely sell skin care products, competing for the same customer.
Tip: Use the heart icon in the top right corner of the brand's tile to "like" them. This will save their brand in the "Favorites" section which will allow you to go back and contact them at a later date. You can also use the icon to the right of the brand's name to easily see if you've partnered with that brand before.
To navigate here, click Explore in the top Nav bar then click Campaigns.
Here you can browse giveaway campaigns that are actively looking for partners to join. These are fully baked giveaways, meaning that a DojoMojo brand has decided to host a giveaway and created a landing page with a target demographic in mind. They will be looking for 4-7 partners to join them in giving prizing and promoting the giveaway.
To find a sweepstakes that's right for you, use the filters on the righthand side just as you would do in the brand search. Look for campaigns that will be live during a time in which your content calendar allows you to promote. You'll want to make sure you're applying to campaigns that are in your industry, have partners that complement your target demographic, and where each partner can generate a similar amount of entries as you.
Once you find a campaign you want to join, click the campaign tile, then click the green "Apply to Join" button. You'll fill out a short application explaining to the host why you'd be a good fit. Learn more about the Partnership Agreement for Partners here.
To navigate here, click Explore in the top Nav bar then click Opportunities.
Here you will find individual partnership marketing opportunities that one brand has posted. These are generally 1:1 partnerships whereas campaigns can contain up to 8 partners total. Use the filters on the right to find opportunities that match your industry, marketing needs, and target demographic. When you find an opportunity you're interested in learning more about, click the tile and message the brand directly.
Tip: You can search for specific brands in the Explore Brands section (see above) and find what opportunities they have posted on their Brand Profile. Just click on a brand to view their Profile.
Learn more about opportunities here.